Online shopping has been soaring for years, but especially due to the pandemic and the changing customer behavior that has pushed more people to switch to online from in-store purchases. Read More How to Grow Your Ecommerce Customer Base →

Paul Fraser

Paul Fraser is a Freelance Content Writer at Commerce Mentors. He has two years of experience in writing about eCommerce, Technology, and Marketing. Paul is also a number guy who enjoys reading novels. When not working, he loves visiting new cafes and spending time with his friends.

SMS notification plays an inevitable role in the e-commerce support system. It not only ensures a seamless and hassle-free shopping experience for shoppers but lowers the cost of customer service for online stores as well. In spite of the emergence of other communication means, SMS is one of the most popularly used communication forms, increasing at a rate of 4% annually.  Read More How Can SMS Notification Benefit E-commerce Businesses?  →

Hazel Raoult

Hazel Raoult is the Marketing Manager at PRmention, a digital PR agency for SaaS and Tech Businesses.

www.prmention.com

Blogging has immense value. It is a great low-cost strategy to drive organic traffic and sales to your eCommerce store. Also, regular blogging can increase the likelihood of your website ranking in the top search results. Read More How to Find Topic Ideas for Your eCommerce Blog (+10 Types of Blog Posts You Can Craft) →

Lucy Manole

Lucy Manole is a creative content writer and strategist at Right Mix Marketing Blog. She specializes in writing about content marketing, SEO and social media. When she is not writing or editing, she spends time reading books, cooking and traveling. You can follow her on Twitter at @rightmixmktg.

www.rightmixmarketing.com/

Nowadays, almost every website that has something to offer, ranging from selling products to offering free eBooks, has the so-called “Call To Action” (CTA) button or page. As you might have imagined, these buttons or pages are designed to encourage consumers to take the desired action.

Read More 4 Best Practices for Optimizing Your Calls to Action →

Hazel Raoult

Hazel Raoult is the Marketing Manager at PRmention, a digital PR agency for SaaS and Tech Businesses.

www.prmention.com

Your web pages may be aesthetically pleasing, have compelling calls to action, and effectively communicate your services. However, if they aren’t properly optimized for search engines, you risk not being seen by potential customers. This holds true to your brand’s individual location pages, which are often overlooked in content strategy yet hold the same weight in terms of importance in being visible. Read More 5 On-Page Content Marketing Strategies to Boost Your Local SEO →

Hazel Raoult

Hazel Raoult is the Marketing Manager at PRmention, a digital PR agency for SaaS and Tech Businesses.

www.prmention.com