All posts by Hazel Raoult

Search, Social, and PR: How You Should Balance Your Marketing Budget

2019 has come to a close, and we’re officially in 2020. For your business, that means more than just recovering from vacation brain. It means you need to start thinking about where you’re going to spend your marketing budget this year. Read More Search, Social, and PR: How You Should Balance Your Marketing Budget

Hear Us Out! 4 Winning Tips to Up Your Podcast Content Game

Though podcasts have been around for over a decade, they are quickly emerging as a high-engagement and high-conversion content option in recent years. Podcasts have the ability to foster loyal audiences, making it tough for your competitors to attract them to their shows. No wonder, the global monthly podcast listeners are expected to grow 6-fold between the years 2016 to 2023. Read More Hear Us Out! 4 Winning Tips to Up Your Podcast Content Game

How to Submit Podcast to iTunes: A Complete Guide

Although there are several podcast streaming services, iTunes remains the most popular one. Despite the growing the number of Android users, Apple devices still dominated the market with over 63.2% combined market share of podcast consumption including iOS podcast app (51.1%), iTunes Desktop (4.4%), and third-party (7.7%) market share in 2017. In other words, you need to know how to submit podcasts to iTunes if you want your podcast to be a successful one.

Read More How to Submit Podcast to iTunes: A Complete Guide