All posts by Hazel Raoult

How to Improve SEO With UX Research

SEO and PR

There are several factors that determine the ranking of your website. In this article you’ll find 5 tips from UX researchers that will help you improve your Google ranking. 

The algorithms of Google are constantly changing but the goal remains the same: to ensure high quality and relevant content that satisfies the demands of users. Imagine the users, opening your website and leaving back to Google without spending time on it or taking a single look at the content. Google will most likely evaluate your website as irrelevant and not helpful. 

Read More How to Improve SEO With UX Research

6 Reasons to Consider UCaaS for your Ecommerce Store

The Ecommerce industry is booming and shows no signs of slowing down. Around the world, there are over 2 billion active digital buyers. That’s about 25% of the entire global population, and the percentage is growing.

As high-speed internet becomes more accessible and eCommerce brands become more sophisticated, the vast majority of purchases may soon happen online.  

In order to stay relevant in the highly competitive eCommerce space, it is necessary to meet the high demands of eCommerce customers who are often looking for streamlined service, convenience, competitive prices, and a customized experience.

Read More 6 Reasons to Consider UCaaS for your Ecommerce Store

5 habits of effective digital marketers

Web Accessibility and PR

In this era, social media plays a dominant role in people’s lives. It has been a deciding factor for many purchasing decisions, whether it be for regular days or festive seasons. So, how can creators and businesses keep up with the rush?

Read More 5 habits of effective digital marketers

JetOctopus-Recommended Technical SEO Hacks for Your PR Agency Website

Web Accessibility and PR

Around 68 percent of all online experiences start with a search engine.

What’s more?

Nearly 75 percent of consumers judge a company’s credibility based on its website.

Read More JetOctopus-Recommended Technical SEO Hacks for Your PR Agency Website

How Can SMS Notification Benefit E-commerce Businesses? 

SMS notification plays an inevitable role in the e-commerce support system. It not only ensures a seamless and hassle-free shopping experience for shoppers but lowers the cost of customer service for online stores as well. In spite of the emergence of other communication means, SMS is one of the most popularly used communication forms, increasing at a rate of 4% annually.  Read More How Can SMS Notification Benefit E-commerce Businesses?